If you want a marketing & sales process for maximum lead generation & business development, we can help. Accredited Consultants for the CIM Chartered Institute of Marketing’s renowned ‘Enterprise Initiative’ Scheme, we specialise in working with and aligning sales and marketing teams and processes.

The Difference We Make

There are creative agencies, digital marketers, CRM system integrators and others. But their focus is only on one part of the lead generation process. This can be fragmented and wasteful.

To win new business, what you need is a system to align and optimise your marketing and sales in a process that matches how buyers in your market make purchasing decisions. And when one part of the process isn’t working, you need find and fix the problem fast.

We help you do this because our focus is on marketing and sales process – alignment, transparency and metrics. This includes CRM system optimisation to support the process and the content to accelerate it.

About Sales Process

• Our focus: marketing and sales process for lead generation
• Accredited Consultants, Chartered Institute of Marketing
• 25 years’ experience in marketing & PR
• Successful projects with over 40 organisations
• We work closely with both sales and marketing teams
• Independent CRM specification and optimisation
• Compelling content: copywriting of unique insights & case studies

Problems we solve

• How to launch new products & services and shorten the sales cycle
• Sales pipeline problems: why are teams not generating/ converting more leads?
• Sales & marketing activity is not aligned in an agreed, proven process
• CRM performance: to get best use and optimise automated systems
• Branding and rebranding: find out what works, what doesn’t
• Establish the stature of a market leader: content with new insights, ROI cases studies

Chartered Institute of Marketing

CEO Patrick Rea is a Fellow of the CIM Chartered Institute of Marketing and also the Institute of Directors. We work with a range of enterprise companies in a number of sectors including Apps, building, construction, engineering, financial services, human resources, ICT, security and software. We also offer a full service guarantee for all our work – please contact us for details.